(London, Ontario) – On Sunday afternoon at Budweiser Gardens, during halftime of the Fanshawe Men's Basketball game, Fanshawe Athletics proudly unveiled their new Falcons varsity logo. The previous logo had been in use for the past 15 years.
The logo, created by Fanshawe College Graphic Designer Andrew Campbell, maintains Fanshawe's traditional red, white and black colour scheme. The goal of the project was to develop a new, exciting and empowering varsity logo which would represent the competitive strength of the Falcons program and the tenacity of its teams. Many hours of research were done to ensure that the logo would not just be your everyday, ordinary bird. The logo represents several characteristics of an actual falcon, including the beak shape, eye size and overall proportions. The winning logo design was chosen from an online survey of Fanshawe students, alumni and staff.
Fanshawe's Manager of Athletics, Nathan McFadden stated that "we are extremely excited to unveil this new logo which is more modern and indicative of our strong new identity for our Falcons brand. This logo encompasses the overall strength of our Falcons programs on a national level and the competitiveness, passion and pride that our coaches and student-athletes bring with them each and every day. Also, by maintaining our traditional colours in the logo, we were able to keep our time honoured look, which is important to our alumni and fans".
Fanshawe Women's Basketball player Stephanie Antwi said "This is a very exciting time. We have had the old logo for a long time so it is great news that we will have this new varsity logo for next season".
The new Falcons logo will be proudly displayed on all Falcons team uniforms beginning next season.
Fans can purchase merchandise featuring the Fanshawe Falcons new logo immediately at the Fanshawe Retail Clothing Store, located at Fanshawe College, as well as at all Fanshawe Women's and Men's Volleyball and Basketball home games. The clothing store is open Monday to Friday from 8:30am – 4:30pm.
For further information, please contact:
Sports Information Officer - Fanshawe College Athletics 1001 Fanshawe College Blvd. London, ON N5Y 5R6
Cell: 519-777-7849 | Office: 519-452-4430 x3923 | email@example.com