Business - Entrepreneurship and Management

Courses

Business - Entrepreneurship and Management-2024/2025

Level 1
Take all of the following Mandatory Courses:
ACCT-1004Principles of Accounting 14
This course introduces the student to the Principles of Accounting, and includes an exploration of the underlying concepts that guide the preparation of accounts for individuals and organizations. It is designed to teach the student, regardless of program destination, an essential life skill - an understanding of Net Worth, and its importance to business success and the financial well being of the individual.
BUSI-1005Introduction to Business Processes3
This course explores the various functional areas of business in Canada and demonstrates the interrelationship among these areas. Students are introduced to many concepts, including major business trends, the role of government in business, marketing, operations, employee-management issues, financial resources management, business ethics and social responsibility.
BUSI-1060Strategies for Success1
This course presents and helps to develop some of the skills required to achieve academic and career success. Areas of focus include college resources, study skills, time management, academic integrity, emotional self-awareness and social skills development. Additionally, emphasis is placed on career readiness and preparation.
MATH-1052Business Math3
This course provides a review of basic arithmetic and algebra as well as providing students with mathematical tools and concepts needed for other college courses and in future employment. This course is to prepare students for later courses in Marketing, Business, Financial Planning, Accounting, Purchasing and Insurance.
MKTG-1012Principles of Marketing 13
This course is designed to provide an overview of the decisions that face Marketers in today's fast-paced and competitive business environment. Students will learn that marketing is not only advertising but a broad set of activities designed to satisfy consumer needs and wants. Students examine the information Marketers require for effective decision-making and learn the basic elements of the marketing planning process.
WRIT-1032Reason & Writing Business 13
This course will introduce business students to essential principles of reading, writing, and reasoning at the postsecondary level. Students will identify, summarize, analyze, and evaluate multiple short readings and write persuasive response essays to develop their vocabulary, comprehension, grammar, and critical thinking.
INFO-1240Contemporary Technologies3
From the use of traditional computer devices such as the PC and laptop, to the more versatile tablets and Smartphones, students will be introduced to the ever changing world of technology in a business environment. Emerging trends in mobile applications, such as cloud-based technologies will be explored, as well as the Internet of Things.

Level 2
Take all of the following Mandatory Courses:
COMP-3107Spreadsheets & Electronic Accounting4
This course teaches students basic spreadsheet usage including how to input and change data, research and implement formulas, and develop appropriate graphs and charts that accurately represent the data. In addition students will learn to use electronic accounting software to record business transactions, generate financial statements, and export key information to other software programs, including a spreadsheet.
BUSI-1107Entrepreneurship & SMEs4
This course will expose students to the skills of preliminary planning, startup and management of a business. The student will be immersed in the world of entrepreneurship through exposure to its many interesting characteristics, opportunities and challenges. The focus of this course will be on the preparation of a business plan as a learning tool to give students an in-depth understanding of its purpose, content, and value in ongoing business development. In-depth coverage shall be given to: market potential determination, product development, acquiring seed and growth capital, organization of the new enterprise. Emphasis shall be given to decision making skill development, and financial management strategies and templates used to measure or project the health of any business.
MKTG-3047Digital Marketing4
Through a practical approach, students learn to create imaginative and competitive advertising campaigns, graphics, and promotional ideas using both traditional and new interactive media. Students study the role of the Internet in relation to a small to medium business including; online advertising, promotions, and target markets on the Web.
MKTG-1063Business of Selling3
The Business of Selling is a dynamic course, offering students the opportunity to develop the skills needed to be a sales professional. Students will learn the importance of maintaining excellent customer relationships. Students will be taught the entire selling process and will be able to validate this knowledge by providing a sales simulation using a product of their choice. The navigation of the government purchasing procedures are also discussed, as well as sales opportunities with the Canadian government. This course also introduces the students to web-based customer service and web selling.
MGMT-3071Finance Management3
Students will learn about financial management in order to make solid, informed business decisions in their careers. Students will examine the integral components of financing: an opening balance sheet, cash flow analysis, income statement, and ending balance sheet. Topics covered in this course will include where to look for financial backing, financial statement analysis, pricing, inventory management, personal financing, and how to deal with banks and other various financial institutions.
BUSI-1108Business Management4
A major role in managing a business is ensuring that you have the right people, at the right time, doing the right tasks, at the right four fundamental functions of management: plan, organize, lead and control. Throughout this course we examine the best practices for recruitment, training and development, performance management, terminations as well as ethics. Students complete the course with a solid understanding of how effective and efficient management affects the bottom line of a business.

Level 3
Take all of the following Mandatory Courses:
BUSI-1178Navigating the Business World3
From dining etiquette to business meetings, cell phone use to networking, students will be taken through a variety of essential soft skills that are necessary to be successful in today's business world. Using real-world settings, such as local restaurants, community meetings, fund-raising events, and more students will learn the expectations and fine art of professional behaviour and conversation in today's business environment.
MGMT-1219Project Management3
Project management is more than just delegating work assignments to various individuals. Project management is specializing where individuals managing a project need precise information and the proper skills to successfully work in such an environment and accomplish project objectives. The course will empower such people by explaining the various concepts and techniques and will use numerous examples to show how they can be skillfully applied. Topics include project management life cycle and process; identifying and selecting projects; developing a project proposal; techniques for planning, scheduling, resource assignment, budgeting, and controlling project performance; project risks; project manager responsibilities and skills; project team development and effectiveness; project communication and documentation; and project management organizational structures.
BUSI-3035e-Business3
This course emphasizes the skills necessary to maintain and manage a small to medium enterprise (SME) using the Internet or related technologies for various business operations. This course will examine in depth the relationship between information and communication technology.
INDS-1029Global Issues3
The course is designed to introduce students in the General Education program to a wide range of current global concerns in areas such as globalization, the environment, social institutions, culture, ethics and human rights. Through an examination of these topics, students will explore significant global issues and continue to develop academic reading, writing, research, and oral presentation skills.
BUSI-3047Startup Procedures and the Law4
During this course, students will explore the application processes for funding, government grants, licenses, and municipal bylaws. Students will learn how to decipher legal contracts and agreements for real estate transactions and business agreements. In addition, this course will introduce students to business banking, insurance, and employee benefits.
BUSI-1180Business Model to Business Plan4
The small business and entrepreneurship sector is the driving force of the Canadian economy. An ever-increasing number of individuals are opting to take this route instead of being an employee. Students will explore the start-up of a small business or franchise. Student in this course will work in teams and/or individually to complete the customer discovery process - business model generation for a real business idea. Coupled with this, students will complete a comprehensive business plan for their business. The completed document will be a proposal, which will be pitched to community business professionals, which will allow students to submit such for financing. In conjunction with your instructor, a financial analyst and business consultant will be guest speakers in the classroom to advise on business plan development. This course will introduce avenues for attaining available funds through various levels of the public and private sector.

Level 4
Gen Ed - Take a 3 credit General Education elective course
Take all of the following Mandatory Courses:
COMP-5074Website Design3
Students will learn website design from the a it. Students will learn what makes a good website, considering components like colour combination, information relevancy, speed of loading, and ease of usability. Students will learn to understand HTML as well as to use authoring software in the design of a website that includes images, tables, and hyperlinks.
MGMT-5075Retail Management4
This course will introduce the student to all aspects of retail management and the knowledge, skills and abilities need to succeed in retailing. Topics include types of retailing, how to use consumer buying behaviour to your advantage, pricing strategies and building customer loyalty.
MGMT-5099Business Entrepreneurship Mentorship4
This course provides students with the practical experience needed to help ensure success. Students will have the opportunity to network with business individuals in their chosen fields, will be exposed to the day-to-day workings of their position, and will be exposed to real situations that will increase the probability of success. At the mentorship business students will work with and shadow their mentor while receiving hands-on experience, whether it is with an eye to ownership, a management position, sales, marketing, or a variety of alternate career choices.
SOCI-1052Ethical & Social Development3
This course is designed to help students deal with the challenges that may take place in an entrepreneurs life. Through the use of critical thinking and creative problem solving students learn about the importance of social responsibility, they will be exposed to various ethical models, and they will start to develop their own ideas for resolving social and personal issues. As part of this course students are required to select and assist a non-profit, community organization.
MRCH-1020Merchandising Strategies4
This course will introduce the student to all aspects of visual merchandising and creating an overall concept for visual merchandising. Topics include visual merchandising display techniques, promotions for fashions, going green and various techniques for product merchandising. This course will include a "hands on" project experience.

Gen Ed - Electives
Take 3 General Education Credits - Normally taken in Level 4

Program Residency
Students Must Complete a Minimum of 21 credits in this
program at Fanshawe College to meet the Program Residency
requirement and graduate from this program

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