International Business Management


International Business Management-2022/2023

Year 1
Take all of the following Mandatory Courses:

Group 1
MGMT-6084Project Management4
This course introduces the essentials of the project management discipline, and prepares students to manage project teams, project schedules, budgets and quality requirements. Students learn the process of analyzing, creating and managing a functional project plan and the various project management processes for managing and controlling a project through to fruition. This course brings all of the Project Management Institute (PMI) knowledge areas of project management together into a consolidated whole, and gives the student an understanding of project management methodologies as well as the tools and techniques used to plan, execute and control various types of projects.
MKTG-6027International Market Entry Strategies3
Winning at international trade requires more than just good marketing. Developing a roadmap for getting products to where they need to go is necessary. This course will help students successfully chart a path to international markets and negotiate any obstacle. Upon completion the student will be able to implement fundamentally sound market entry and distribution plans to achieve a given set of strategic international corporate objectives.
MGMT-6131Feasibility of International Trade4
Sound trade decisions are based on good information. Organizations need to know the most efficient ways to gather and analyze the data they need to choose the best export markets, international suppliers and foreign direct investment opportunities. Students will complete an international market comparison by gathering both primary and secondary data to identify the best export market for a product. Students will learn how to assess the usefulness of a variety of sources of international trade information introduced in the course.
FINA-6016International Trade Finance4
International Trade Finance focuses on the financial aspects of international trade. Students will focus on the preparation of proposals for presentation to financing sources which will satisfy the basic needs of a company's export/import operations and/or to finance international trade projects.
MGMT-6069Global HR Management3
Students in this course are introduced to the impact that globalization and global conditions have on the management of human resources at home and abroad. The course considers globalization and human resource management (HRM) issues in the multinational context. Issues that are considered include managing and supporting international assignments and developing leaders, mergers, acquisitions and joint ventures, managing knowledge across borders and balancing the need to act global and think local while striving for consistency. Students will undertake a case study applying course concepts and using the courses accepted format.
MKTG-6029Products & Services for a Global Market3
Global Marketing is one of the most important and rapidly evolving fields in management. With rapid technological developments in communication and transportation, new regional and global economic bodies and trade partnerships, business organizations today are faced with both new challenges and presented with new global opportunities. This course will draw on previously acquired marketing skills and introduce new skills applicable to the global marketplace.
MGMT-6129Global Value Chain4
Value chains are the manufacturing and distribution channels that are used to produce and transport goods to market through various companies and countries. Due to the increasing globalization of commerce, a good understanding of international standards and alternatives is necessary to ensure that companies can make effective and profitable decisions for manufacturing and distribution. Upon completion of this course, students will be able to formulate cost-effective strategies for the movement of goods and services across international borders, taking into account regulatory and documentation requirements and the various roles of external service providers.
MGMT-6130Business Planning for Market Entry4
In today's global economy business people and educated citizens require awareness of the theory, institutions, and environmental elements impacting international commerce. This course identifies key global trends and will assist the learner to develop skills to manage international trade activities to achieve corporate competitive advantage. The international business plan project will prepare students for positions in firms seeking to engage in or expand international trade activities.
LAWS-6013Legal Aspects of International Trade3
This course presents foundational legal principles related to public and international trade law. It covers the legal implications of international business, including contracts, intellectual property, competition, forms of business ownership, product liability and e-commerce. This course deals with the challenges of conducting business globally from a Canadian perspective.
MKTG-6028International Sales & Marketing3
Every career requires that business people today have an understanding of personal selling. Sales people work to build long-term, strategic relationships with their customers. High-performance salespeople have an overall strategy, broken into 4 steps, in order to develop these relationships. Step 1, developing a relationship strategy, builds the person-to-person skills necessary. Step 2, developing a product strategy, positions a product to offer value added solutions for unique customer needs. Step 3, developing a customer strategy, identifies why customers buy and where they come from. Step 4, developing a presentation strategy, focuses on how to take all the previous information and solving customer problems.
COMM-6019Advanced Professional Communication3
This course focuses on refining and advancing students workplace communication abilities. The advanced communication documents and strategies covered include presentation skills, research skills, business document writing, meeting and management team strategies, business etiquette, and advanced employment communications. Additionally, students learn about interpersonal and intercultural communication (high/low and monochromic/polychromic context) concepts and strategies.

Group 2
Students will be enrolled in one of the following courses:
MGMT-6031 or INNV-6001
MGMT-6031Ethics, Social Resp & Sustainability3
Today's manager faces unique challenges and must satisfy a diverse set of stakeholder needs, globalization challenges, environmental, social, ethical and economic issues along with an increased demand for accountability, transparency and ethical decision-making. This course will assist the learner to recognize and prepare for present and future responsibilities that have dramatic impact on how we strategically manage ourselves and our businesses.
INNV-6001Innovation Applications4
Organizations and individuals need to be innovative to succeed in the complex and rapidly-changing global market place. In this course, you will learn the fundamentals of innovation and how innovation applies to your discipline or field. Using this foundational knowledge, you will select and apply the novel and adaptive thinking processes and tools presented in the course to complete an innovative learning project in collaboration with other students. The project will be based on a real-world scenario involving an external live client identified in consultation with your professor, and you will interact directly with the client. The project may involve a multi-disciplinary approach. Throughout the course, novel and adaptive thinking skills and collaboration skills will be evaluated through self assessment and peer assessment. This course is designed to give students in graduate certificate programs the opportunity apply innovative thinking to a real-world problem presented by an external client.

Program Residency
Students Must Complete a Minimum of 11 credits in this
program at Fanshawe College to meet the Program Residency
requirement and graduate from this program