Overview
Sales & Marketing
This course introduces the student to consumer-based services marketing and sales as applied tot he Long Term Care and Retirement Communities industry. Students will define marketing and demonstrate an understanding of consumer behavior, market segmentation, the marketing mix, application to the marketing plan, and the principles of selling.
Course Code:
MKTG-1098
Area of Interest:
Business, Finance & Administration
Course Offerings
Summer 2024
to
$381.67
Delivery:
Online
Location:
London Campus Off Site
Section Number:
50LC
Refund Policy:
14 days after course start date