Winning marketers survive on effective presentation techniques. A brilliant idea, an incredible story, even a guaranteed cure for male baldness, can all be lost in obscurity without a skilled delivery of a well-crafted message. This course, by providing the proper building blocks for a marketing presentation, will enable you, the student, to successfully craft and deliver this message in a variety...
This course develops the students' understanding of the intersection between sales and marketing in both the brick-and-mortar and digital worlds. Exposure to online marketing tactics and mobile communications will increase student's digital literacy. Students will learn to identify their clients'/customers' needs, speak to those needs, and select solutions that add the most value to their clients...
This course features an examination of corporate sponsorship, its growing role and importance in the corporate/brand marketing mix; importance to event and property producers/organizers, participants, athletes, entertainers, communities and the media. Additionally, an overview of the industry and instruction on effective methods to plan, price, organize, acquire, implement, measure, and evaluate...
This course provides an analysis of the role of public relations and mass media in sports communication. Technology of sports PR is combined with an examination of the public's relationship with athletes and sports. This course will also explore the techniques and activities used to promote events, organizations and athletes. Topics include the creation and sustainability of brand awareness, media...
Students will develop an understanding of the risk management process, and its costs and benefits to an organization. This course focuses on identifying and analyzing loss exposures in the areas of property, liability, management, personnel and net income. Students will also be introduced to forecasting and understanding and applying cash flow analysis.
To understand complicated mental health disorders common to infant, child and adolescents, students will review a variety of abnormal cognitive and behavioural disorders. This course will emphasize an understanding of the behaviours and the daily effects and challenges on the mental health of the infant, child, and adolescent population.
Grade 12 College equivalent. This course introduces students to the concepts that form the basis of modern chemistry. Students will study qualitative analysis, quantitative relationships in chemical reactions, organic chemistry, electrochemistry, and chemistry as it relates to the quality of the environment. Students will employ a variety of techniques, develop skills in data collection and...
Learners will learn about what employee engagement is, from there look at ways to measure employee engagement (there will be some self-assessments on learners to see how engaged they are in the workplace and to get hands on with some engagement tools (i.e. Engagement Cards, engagement quizzes, certain performance management tools, etc.). Learners will practice tools with other learners (in small...
This course provides students with an in-depth knowledge of consumer and mortgage lending from a lender's perspective. Topics include: the types of credit available to match consumers' needs, the application and assessment process, investigation, documentation and collection methods.