Business Fundamentals - Entrepreneurship


Business Fundamentals - Entrepreneurship-2024/2025

Level 1
Take all of the following Mandatory Courses:
BUSI-1121Small Business Creation3
Students will gain the principal skills to successfully start and manage a small business. Students will also gain a basic understanding of the activities and demands associated with running a small business, such as market research, legal issues, managing risk, managing people, leadership, operations management and growing a small business. Students learn problem solving and decision-making skills related to a small business. The course culminates with the students creating and presenting their business plan.
BUSI-1122Small Business Marketing3
This course is designed to introduce potential entrepreneurs to the field of marketing with extra attention devoted to marketing a small business. Students will learn that marketing in todays fast-paced and competitive environment encompasses a great deal more than simply advertising. A focus will be made on how to best examine and analyze market information, and then use this information to make decisions. Upon completion of the course, students will have created an entire marketing plan and will understand how it applies throughout the entire business planning process.
FINA-1046Small Business Financial Management3
This course is designed to provide students with a broad understanding of accounting and financial management concepts to prepare them to assume a role as an entrepreneur or general manager of a small business. As such, it focuses on recording transactions, financial statements (Cash Flow, Income Statement, Statement of Owners Equity and Balance Sheet), internal control systems and cash control, budgeting, financial analysis, and payroll.
COMP-1332Information Management3
An introduction to computer applications is undertaken in its relation to general business practices. Topics include an overview of information technology using computers and printers, file management, and utilizing the Internet for research. Specific applications include Microsoft OneNote, Word, Excel and PowerPoint. The contents of lessons and projects simulate situations encountered in general business processes.
COMM-1023Business Communication3
The course is designed to establish a foundation for business communications through the development of writing, editing, reading, and basic computer skills. The student will plan, write, edit, and format material for production of work-related communications such as emails, memos, letters, reports and presentations. Correct writing is emphasized. Research skills are also taught.
MKTG-1028Secondary Market Research3
This course provides an introduction to marketing research. It focuses on the collection, analysis and reporting of secondary data (data that has already been published) for planning, evaluating and improving marketing programs. Secondary data is used to answer questions about the size and segmentation of markets, competitor strategies, media effectiveness and changing customer needs. Students will be introduced to paper-based, database and Internet sources of marketing data and information and will complete a research project.

Level 2
Take all of the following Mandatory Courses:
BUSI-3013Small Business Entrepreneurship3
Should you become a small business owner? Want to know how small business can compete effectively in today's marketplace? Examine the business environment and the risks and rewards of ownership by participating in panel discussions and interviews with successful small business owners, plus explore ideas that can make your small business more competitive. You get the benefit of years of experience and new insights for success.
BUSI-3026Business Planning Workshop3
This is a capstone course where students work closely with faculty advisors to turn a business idea into a business reality by creating a comprehensive and viable business plan. Students will continue the evolution of their business plan produced in BUSI-1121, Small Business Creation. The course introduces the students to financial aspects of a sound business plan by calculating critical cost, creating financial statements and determining cash flow implications to a small business. Students will learn to present and defend their business plan to financiers and prospective partners. Upon successful completion of the course, the students will have created a business plan that is ready to implement and will have turned an idea into a potential business reality.
MGMT-3053Supervisory Management3
In this course students will have a clear understanding of the management skills needed by first line supervisors and small business owners with employees. Topics include: staffing, performance management, current workplace legislation, orientation and training, conflict, diversity, termination, and personal development of supervisory skills.
MKTG-3007Selling Fundamentals4
A course to demonstrate skills of selling such as: awareness of buyer behaviour, ability to organize an effective sales presentation, ability to present an effective sales presentation and comprehension of skills and attitudes essential to the successful salesperson.
QuickBooks is designed for the small to midsized business owner. Learn how this program can make it a snap to set up a chart of accounts, create and print invoices, receipts, and statements, track your receivables, payables, and inventory, and generate reports.
BUSI-1120Small Business Legal Issues3
This course examines the legal issues of concern to the small business owner who conducts business in Canada. Topics include legal forms of business ownership (sole proprietorships, partnerships, and corporations), government assistance, contracts, intellectual property (patents, copyrights, trademarks), municipal/provincial/federal licensing and regulatory requirements, taxation, and risk management (insurance and workplace health & safety).

Program Residency
Students Must Complete a Minimum of 10 credits in this
program at Fanshawe College to meet the Program Residency
requirement and graduate from this program